Community Service: Capacity Building of Community-Based Tourism Entrepreneurs through Financial Management Training and Mentoring in Sukunan Environmental Tourism Village, Yogyakarta
DOI:
https://doi.org/10.55927/ijabm.v5i2.11Keywords:
Community Service, Financial Management, Tourism Village, Training and Mentoring, Effective and EfficientAbstract
This study aims to strengthen the capacity of Community-Based Tourism (CBT) entrepreneurs in Sukunan Tourism Village through financial management training and Mentoring. The data for this community service study consisted of primary and secondary data. It used a qualitative approach and involved 60 participants, with data collected through observation, in-depth interviews, and focus group discussions (FGDs). The findings show a clear initial improvement in participants’ knowledge and skills: they can maintain structured financial records, separate business and personal finances, understand cash flow, and manage costs more rationally. The application of andragogical principles and experiential learning methods supports this improvement. Theoretically, this study contributes to the literature on the effectiveness of practical, adult-oriented learning approaches in community-based tourism. Practically, it recommends that short, intensive training programs be followed by continuous mentoring as a strategic effort to ensure sustained behavioral change and ongoing improvement in business performance
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